PRIVACY POLICY
4Sight Search
11422 Goodhue St. NE
Blaine, MN 55449
651-895-0160
Ben@4sightsearch.com
Effective Date: January 1, 2025
Version: 2.0

This document governs the privacy notice of our website, www.4sightsearch.com. Our privacy notice tells you what personal data (PD) and non-personal data (NPD) we may collect from you, how we collect it, how we protect it, how we may share it, how you can access and change it, and how you can limit our sharing of it. Our privacy notice also explains certain legal rights that you have with respect to your personal data.

1. Your Rights
When using our website and submitting personal data to us, you may have certain rights under applicable privacy laws. Depending on the legal basis for processing your personal data and your jurisdiction, you may have some or all of the following rights:

The Right to Be Informed
You have the right to be informed about the personal data we collect from you, and how we process it.

The Right of Access
You have the right to get confirmation that your personal data is being processed and have the ability to access your personal data.

The Right to Rectification
You have the right to have your personal data corrected if it is inaccurate or incomplete.

The Right to Erasure (Right to Be Forgotten)
You have the right to request the removal or deletion of your personal data if there is no compelling reason for us to continue processing it.

The Right to Restrict Processing
You have a right to ‘block’ or restrict the processing of your personal data. When your personal data is restricted, we are permitted to store your data, but not to process it further.

The Right to Data Portability
You have the right to request and get your personal data that you provided to us and use it for your own purposes. We will provide your data to you within 30 days of your request.

The Right to Object
You have the right to object to us processing your personal data for certain purposes, including direct marketing and automated decision-making.
Rights Related to Automated Decision-Making and Profiling
You have the right not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affects you.

Right to Non-Discrimination
We will not discriminate against you for exercising any of your privacy rights.

Filing a Complaint with Authorities
You have the right to file a complaint with supervisory authorities if your information has not been processed in compliance with applicable privacy laws.

To exercise your rights, please contact us using the information at the top of this privacy
notice.

2. Definitions
‘Non-personal data’ (NPD) is information that is in no way personally identifiable and cannot reasonably be used to identify you.
‘Personal data’ (PD) means any information relating to an identified or identifiable natural person. This includes information such as name, email address, phone number, IP address, device identifiers, location data, biometric data, and other identifiers.
‘Sensitive Personal Information’ includes data revealing racial or ethnic origin, political opinions, religious beliefs, health information, biometric data, sexual orientation, and other categories defined by applicable laws.
A “visitor” is someone who merely browses our website. A “member” is someone who has registered with us to use or buy our services and products. The term “user” refers to either a visitor or a member.

3. Information We Collect
Our Legal Basis for Collecting and Processing Personal Data
We collect and process your personal data based on the following legal grounds:
• Contract Performance: When you purchase our services or products
• Consent: When you sign up for newsletters, marketing communications, or provide optional information
• Legitimate Interests: For website analytics, security, fraud prevention, and business operations
• Legal Compliance: When required by law

What Happens If You Don’t Give Us Your PD
If you do not provide us with sufficient personal data, we may not be able to provide you with all our products and services. However, you can access and use some parts of our website without giving us your personal data.

We Collect Your PD in the Following Ways:
Automatic Information
We automatically receive information from your web browser or mobile device, including:
• IP address and geolocation data
• Device identifiers and characteristics
• Browser type and version
• Operating system
• Referring website
• Pages visited and time spent
• Search terms used
• Mobile network information

When Entering and Using Our Website
When you visit our website, we may collect:
• Cookies and similar tracking technologies
• Website usage patterns
• Preferences and settings

At User and Member Registration
When you register, we collect:
• Name and contact information
• Professional information
• Account credentials
• Communication preferences

When Purchasing Products or Services
If you buy from us, we collect:
• Payment information (processed by third-party providers)
• Billing and shipping addresses
• Purchase history
• Customer service interactions

From Third Parties
We may receive information about you from:
• Social media platforms (if you connect your accounts)
• Marketing partners
• Analytics providers
• Public databases

4. Our Use of Cookies and Tracking Technologies
Our website uses cookies, web beacons, pixels, and similar technologies. By using our website, you consent to our use of these technologies as described below.

Types of Cookies We Use:
Strictly Necessary Cookies
Essential for website functionality, including security, authentication, and core features.

Performance and Analytics Cookies
Collect information about website usage to help us improve performance and user experience.
Functional Cookies
Remember your preferences and provide enhanced features.

Advertising and Marketing Cookies
Used to deliver targeted advertising and measure campaign effectiveness.

Social Media Cookies
Enable social media sharing and integration.

5. Third-Party Services:
Google Analytics and Google Ads
We use Google Analytics and Google Ads for website analytics and advertising. You can opt out at: https://tools.google.com/dlpage/gaoptout

Facebook/Meta Pixel
We use Facebook Pixel for advertising and analytics. You can manage your preferences at: https://www.facebook.com/settings/?tab=ads

Other Analytics and Marketing Tools
We may use additional third-party tools for analytics, customer relationship management, and marketing automation.

Cookie Management
You can control cookies through your browser settings. Note that disabling certain cookies may affect website functionality.

6. How Your Information Is Used
We use your information for:
• Service Delivery: Providing recruiting, training and coaching services, customer support, and account management
• Communication: Sending updates, newsletters, marketing materials, and service notifications
• Payment Processing: Processing transactions and managing billing
• Website Improvement: Analyzing usage patterns and optimizing user experience
• Security: Protecting against fraud, unauthorized access, and security threats
• Legal Compliance: Meeting regulatory requirements and legal obligations
• Marketing: Personalizing content and delivering targeted advertising
• Research: Conducting surveys and market research (with your consent)

Sharing Information
We Do Not Sell Personal Information
We do not sell your personal data to third parties for monetary consideration.

We May Share Information With:
Service Providers
Third-party companies that help us operate our business, including:
• Payment processors
• Email service providers
• Cloud hosting services
• Analytics providers
• Customer support tools

Business Partners
With your consent, we may share information with partners for joint marketing or service delivery.

Legal Requirements
We may disclose information when required by law, court order, or to protect our rights and safety.

Business Transfers
In connection with mergers, acquisitions, or asset sales, your information may be transferred to new owners.

International Transfers
Your data may be processed in countries outside your residence. We implement appropriate safeguards for international transfers, including Standard Contractual Clauses and adequacy decisions.

Data Retention
We retain your personal data only as long as necessary for the purposes outlined in this policy, typically:
• Account information: Until account deletion plus 7 years for legal compliance
• Marketing data: Until you unsubscribe plus 3 years
• Website analytics: 26 months
• Payment records: 7 years for tax and legal requirements

7. Your Choices and Controls
Email Communications
You can unsubscribe from marketing emails using the unsubscribe link or by contacting us.

Cookie Preferences
Manage cookies through your browser settings or our cookie preference center.

Account Information
Update your account information through your user dashboard or by contacting us.

Data Deletion
Request deletion of your personal data by contacting us (subject to legal retention requirements).

Security Measures
We implement industry-standard security measures including:
• Encryption of data in transit and at rest
• Regular security assessments
• Access controls and authentication
• Employee training on data protection
• Incident response procedures

8. Children’s Privacy
Our services are not intended for individuals under 16 years of age. We do not knowingly collect personal information from children under 16. If we become aware of such collection, we will delete the information promptly.

9. State-Specific Rights
California Residents (CCPA/CPRA)
California residents have additional rights including:
• Right to know what personal information is collected
• Right to delete personal information
• Right to correct inaccurate personal information
• Right to opt-out of the sale or sharing of personal information
• Right to limit use of sensitive personal information
• Right to non-discrimination

Virginia, Colorado, Connecticut, and Utah Residents
Residents of these states have similar rights to access, delete, correct, and opt-out of certain data processing activities.

To exercise these rights, contact us at Ben@4sightsearch.com

10. Other Jurisdictions
We comply with applicable privacy laws in all jurisdictions where we operate.

11. Changes to This Privacy Notice
We may update this privacy notice periodically. We will notify you of material changes by email and by posting the updated policy on our website. Your continued use constitutes acceptance of the changes.

Contact Information
For privacy-related questions or to exercise your rights:
Email: Ben@4sightsearch.com
Phone: 651-895-0160
Mail: 4Sight Search, L.L.C., 11422 Goodhue St. NE, Blaine, MN 55449